Western Front Way Cycle Challenge 2023

A brand new challenge for 2023!

Sign up for this epic bike ride challenge with England Rugby World Cup winners, Lewis Moody and Steven Thompson, along the 1000km Western Front Way.

The 7-day cycle challenge takes riders along the length of First World War trench lines from Switzerland to the Belgium coast and will coincide with the Rugby World Cup 2023. Not only will cyclists see and hear incredible stories of endurance and courage, they will pass historic monuments and memorials that include Kilometre Zero, Vimy Ridge, Thiepval and Verdun alongside those for the fallen rugby players and sportsmen of the First World War. Previously Lewis Moody journeyed to the Western Front to pay his respects to some of the 140 international rugby players who died in First World War; Former England rugby captain Ronald Poulton-Palmer, a Lieutenant of the Royal Berkshire Regiment was killed by a sniper bullet on May 5th 1915, aged 25 and that of Sergeant Dave Gallaher, a former All Blacks captain of the 2nd Battalion of the Auckland Regiment, died of shrapnel wounds at Passchendaele on October 4th 1917, aged 43.

The ride will be fully supported by Freedom Trails and the Western Front Way teams, includes hire of gravel bikes and the chance to watch a world cup game in France. For pre-purchase information, explore the trail and highlights of the Western Front Way here

Join us for a once in a lifetime opportunity and to help fundraise for an incredible cause!

Event organised by Freedom Trails & Western Front Way  

What’s included:

All your accommodation – 3*

Breakfast, lunches and some dinners – Welcome night, Luneville and Celebration Dinner

England vs Samoa Game*

Transport  to and from the game

A training weekend

Hire of Road Bikes – if needed

Expert guides and support along the whole route

Historically audio guides along the way via the app

Technical support

Medical support

Briefings every morning from the tour leaders

Lewis Moody Foundation technical cycle jersey

Pick up and drop off of bikes

Fundraising support



*Optional – this can be removed


29 September – 8 October 2023 (Cycling 30 Sept – 6 Oct)


7 days cycling – 10 days with travel and optional rugby game final


Registration fee:
£300 (non refundable)

Cost of challenge:
£2,500 *

Minimum sponsorship:
£3,000 per person

Sign up